Having trouble developing a business name? It’s easy!

Naming a business is not difficult if you follow the simple step of joining existing words together. Below are the 4 most effective forms of business naming.

Blended Naming

Names that are made up of two words are the most effective form of business naming because customers can easily relate to your product and service.

E.g. Freshibles = fresh+edibles

NutriMax = nutrition+maximum

Initial Naming

Initial Naming can take two forms

1. Letter Initial Naming (LIN): Using only the first letter of the proprietors nameE.gThe names Alicia and Mike together can be used to form the name MAs

2.Name Initial Naming (NIN): Using the syllables or bits of the proprietors nameE.gThe names Alicia and Mike can be joined to form the name AliMi

Abbreviation Naming

Names which are formed by making words shorter are called abbreviated namesE.gIf your product offering is broilers, eggs, crops and organic matterYou may consider the name BECO (LIN) or BRECOR (NIN).

Compound Naming

These names which are made up of two wordsThese names are very similar to blended names except that each word stands independentlyE.g

Mountain Chips

Quality Feeds

Melon Meals

These are the four most effective forms of business naming today.

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